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Category: Blog
The Role of Content Pillars, Content Ideas, and Content Goals in Your Overall Content Strategy
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If you’re reading this, I’m willing to guess you struggle with content marketing— more specifically, you struggle with content consistency and effectiveness. You don’t know how to create an effective content strategy or how to use your plan to create valuable content for your audience. What if I told you…
How to Create Opt-in Forms on Kit (ConvertKit)
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A brutal truth you need to know: your business is nothing without an engaged community/audience. Another truth: the best way to build a strong and engaged community is through email marketing. More specifically, an effective email list. That’s why in this blog post, you’ll learn the first step in building…
This is how you Create Content Pillars for your Business.
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If you’re reading this, chances are you’re struggling to build a solid content strategy or generate consistent ideas. Or you don’t know how to connect your content to your business goals. You’re scattered and lack a solid foundation or framework for organizing your content. But don’t worry—in this blog post,…
This is How to Fix Your Instagram Engagement Issues.
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If you’re reading this, chances are you’ve spent countless hours creating Instagram content—only for it to flop. Your posts barely get likes, comments are sparse, and you can’t get any saves and shares. It’s extremely frustrating, and you don’t know why you barely get any form of engagement. Trust me,…
How to Never Run Out of Creative Content Ideas
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If you’re like me, coming up with creative content ideas doesn’t come easily to you. I used to be jealous of people who could come up with amazing content ideas on the spot before I discovered that these “experts” have formulas or hacks they use constantly. Clever hacks! Once I…
Time-Saving Hacks for Content Creation
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I don’t care what anyone else says; content creation is very time-consuming. You have to brainstorm topics, conduct research, edit drafts, revise, and more. For a busy entrepreneur juggling countless responsibilities, fitting it all in can feel impossible without dedicating hours you simply don’t have. So, you either neglect content…
How to Create a High-Converting Landing Page
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Your landing page is the most important part of your sales funnel. Imagine this: you’ve poured time and energy into creating your business and have an amazing website and even better products and services. You want to promote said products or services, so you spend a lot of time generating…
How Small Businesses Can Turn Everyday Moments into Social Media Content Ideas
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On a scale of 1-10, how easy is it for you to come up with social media content ideas for your small business? If your answer is 10, then you’ve already cracked the code, and I have nothing to teach you. You can skip this post; don’t worry, I won’t…
Types of Email Subject Lines That Work (And When to Use Them)
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If you haven’t read my last blog post on how to write email subject lines that increase open rates, go ahead and read that first before this post. I mean, you don’t have to. This post can also be read on its own, but it is a continuation of the…
How Non-Writers Can Craft Email Subject Lines That Increase Open Rates
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Did you know that 47% of people decide whether to open an email based solely on the subject line? Think about that. I know that I fall into that 47%. If an email doesn’t grab my attention in the few seconds I scan the subject line, you better…