Tag: marketing strategies

  • Types of Email Subject Lines That Work (And When to Use Them)

    Types of Email Subject Lines That Work (And When to Use Them)

    If you haven’t read my last blog post on how to write email subject lines that increase open rates, go ahead and read that first before this post.  I mean, you don’t have to. This post can also be read on its own, but it is a continuation of the…

  • Back-to-School Marketing Strategies for Small Businesses

    Back-to-School Marketing Strategies for Small Businesses

    If you’re not adjusting your marketing strategy to account for the back-to-school period, you’re making a big mistake.  Seriously!  Do you know how much money people spend on back-to-school products and services? According to this survey by NerdWallet, parents of K-12 or college students will spend about $541 USD or…

  • The Future of Content Marketing: How Small Businesses Can Thrive in 2024

    The Future of Content Marketing: How Small Businesses Can Thrive in 2024

    How do you feel about content marketing as a whole?  Do you have a solid understanding of what it is?  What if I told you most small businesses are struggling because they’re still applying old content rules for their business?  Could your business be one of them?  One thing I…